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E06 – Sweet spot: Open Chain initiative for progressive social change

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Let's Get Changed
Let's Get Changed
E06 - Sweet spot: Open Chain initiative for progressive social change
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In this episode of Let’s Get Changed, we welcome Karin Campbell, Director of Brand Partnerships for the Netherlands-based chocolate company, Tony’s Chocolonely. We talk about Tony’s global efforts to build partnerships that combat child labor in the chocolate industry — including their just-announced partnership with Ben & Jerry’s. Karin gives us insight into ​Tony’s Open Chain initiative​, their ‘5 Sourcing Principles,’ and tells us why chocolate is the perfect vehicle with which to engage customers and the public around progressive social change. Wanna customize a chocolate wrapper for your ​own​ campaign? They do that, too. 

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Chocolate with a mission

Tony’s 5 Sourcing Principles for exploitation-free cocoa.

IN THE NEWS
SOURCE: Gayety.co | By Caitlynn McDaniel
Feb. 20, 2023

Gayety: Tony’s Chocolonely and Ben & Jerry’s united for a Chocolate Love A-Fair

Two leading businesses share their sweet spot for social justice

SOURCE: Confectionary News | By Anthony Myers
Jan. 9, 2023

Tony’s Chocolonely cuts child labor in cocoa supply chain Company calls for others to up their game to reduce child labor

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